Communications
We provide our members with quality content - yearly, monthly, weekly, and daily.

'Florida Realtor' magazine
Mark it up, learn from us, use us like never before! Florida Realtor magazine has what you need to be a best seller. This award-winning publication is the state’s leading source of information on today’s real estate industry.

Named as the best trade magazine in the state by the Florida Association of Magazines, Florida Realtor provides career-enhancing information for real estate professionals, including brokers and salespersons.

Other key topics include the effects of regulatory issues on real estate professionals and peer-to-peer reports on practices that enhance professionalism and service to consumers. Through its advertising, Florida Realtor magazine also plays the vital role of connecting Realtors with industry groups and organizations that serve the profession with proven and innovative goods and services.

Subscriptions to Florida Realtor magazine are $24.95 per year.  If you are a Realtor® member of your local association, your membership includes a subscription to Florida Realtor magazine. If you are a new member, it may take a few months to receive your first issue.

EarlyBird™ — Your daily news alert
It’s time-consuming to be in business for yourself. It’s a good day when you have 15 extra minutes to catch the evening news, let alone read the pile of journals, newspapers and bulletins that pile up on your desk. That’s why FAR developed EarlyBird, a daily e-mail that summarizes the day’s most essential real estate news. If you want more information, click on the link provided to read the full story.

FAR members with e-mail addresses on file with The Florida Living Network® are automatically included on the EarlyBird subscription list.

Are you a member and not currently receiving EarlyBird?  Make sure you're logged in, click on My Membership at the top of the page. On the next page, click on News Service and then type or verify your e-mail address.  Make sure the "Receive EarlyBird Daily News" box is checked.  Save your changes.

"Start Smart e-newsletter for new Realtors
One of the many benefits of joining the Florida Association of Realtors® includes receiving 24 issues of “Start Smart” during your first year in business.

This e-newsletter is loaded with information.  You’ll learn how to maximize your strengths and get where you want to go.  Check it out.

Spokesperson Issues Training
You never get a second chance to make a first impression, especially when you’re talking to the media. That’s why we offer Spokesperson Issues Training.

Designed for FAR leaders at the local and state level, this intensive full-day training session teaches you how to communicate effectively with both the public and the news media.

Taught at FAR headquarters by a panel of professional media advisors, the course features videotape instant replays of participants’ presentations to strengthen communication skills as industry spokespersons. Contact your local Board or Association if you’d like to take advantage of this opportunity.

'Realtor Commercial Alliance Newsletter'
Commercial real estate operates by a different set of rules. The deals are big and complex. The players are often high profile. The details of a transaction can unnerve the most seasoned pro. If this is your world, make sure you receive this quarterly newsletter. Trend articles will challenge your thinking, marketing ideas will sharpen your skills and economic outlooks will broaden your horizons.

Market watch
Real estate is vital to Florida’s economy, and FAR’s housing statistics are at the heart of the action.

FAR works in conjunction with local Associations and the University of Florida to show you the vital signs of the real estate markets and of related financial and service industries.

The research includes statistical compilations on market activity and monthly, quarterly and annual reports on closed sales and median sales prices of existing single-family homes sold by Realtors through the Multiple Listing Systems in Florida Metropolitan Statistical Areas (MSAs).

FAR also reports data on closed sales and median sales price of existing condos sold by Realtors in the state’s MSAs.

Even more, FAR often has access to special attitude and opinion surveys that can help the association determine how it can better serve the interests of its current members and attract new members to the organization. For information, call 407.438.1400, ext. 2326.

• Check out research stats and surveys now!